Campaigns

Create, send, and publish from one brief.

Plan an entire campaign from a brief, and let agents draft every artifact it needs, email, SMS, social, web, and more. Review, approve, and watch it unfold on a marketing calendar.

Plan from a brief

Describe the goal. Review the plan.

Write a short brief, what you're promoting, to whom, and the outcome you want. Context engagement grounds it in your brand and CRM, and an agent proposes a complete plan grouped by kind. Check or uncheck each item, then generate everything you approved at once. Each item lands as a reviewable draft in its own AI session.

  • Plans grounded in your goal, brief, and campaign type
  • Approve or exclude item by item, re-planning never duplicates what you approved
  • Generate all approved items at once, or open any single item on its own
Plan from a brief
1 briefbecomes a full plan
Groupedby kind of artifact
Item by itemapprove or exclude
Re-plannever duplicates approved work
Every artifact, one audience

Emails, SMS, social, web, all created for you.

A campaign can create the full range of marketing artifacts: emails and reusable email templates, SMS, web forms and landing pages, social posts, blog posts, images, white papers, and more. Every one is drafted on-brand and shares the same contacts, calendar, and reporting.

  • Email, email templates, SMS, web forms, landing pages, social & blog posts, images, files
  • Two-way SMS and social to LinkedIn, X, Facebook & Instagram, one queue
  • Every artifact drafted from your Business DNA and written straight to your CRM
Marketing calendar

See the whole campaign on one calendar.

Everything scheduled and completed lands on a marketing calendar that's a projection over real data, per campaign, or combined across all campaigns. Plan ahead, spot gaps, and keep every channel in step.

  • Per-campaign and all-campaign calendar views
  • A living view over what's really scheduled, not a planning veneer
  • Filter to a campaign, a channel, or a window
Approve & ship

Every item tells you exactly where it stands.

Each plan item moves through one readable lifecycle, Suggested, Approved, Generating, Needs you, Draft ready, Published, so you always know what's drafting, what's blocked on you, and what's live. Nothing sends or publishes until you approve it.

  • A live board of every item's status
  • “Needs you” links straight into the generating session
  • Nothing ships itself, you approve every send and publish
Approve & ship
6 statesone readable lifecycle
Needs youlinks into the session
0 sendswithout approval
Libraryholds every asset
What a campaign can create

Twelve kinds of work, one approval flow.

Every item a plan proposes becomes a real, reviewable artifact, drafted for you, grounded in your context, and yours to approve.

Email

Personalized sends your CRM already understands.

Email template

Reusable, on-brand layouts for every future send.

SMS

Two-way text messages on the same audiences.

Blog post

Long-form content, publishable straight to your site.

Social post

LinkedIn, X, Facebook, and Instagram, queued and scheduled.

Image

On-brand visuals generated for any channel.

Landing page

Hosted pages with conversion tracking built in.

Web form

Conversational or classic, embedded anywhere.

White paper

Gated long-form assets for pipeline programs.

File

Decks, PDFs, and one-pagers for anything the campaign needs.

Journey

A per-contact automation, always created as a draft.

Segment

An audience described in plain language, synced with your CRM.

The status grammar
SuggestedApproved / ExcludedGeneratingNeeds youDraft readyPublished

One readable lifecycle for every item, you always know what's drafting, what's blocked on you, and what's live.

FAQ

Questions, answered.

What kinds of content can a campaign create?

Emails and email templates, SMS, web forms, landing pages, social posts, blog posts, images, white papers, and files, plus the audience segments and journeys that support them. Every artifact is drafted on-brand and reviewed by you before it goes live.

Do I have to write everything myself?

No. You write a brief; agents draft each artifact. You review, edit, or regenerate, and approve what ships. Think of it as assembly with you as the editor-in-chief.

Can I plan a multi-channel campaign at once?

Yes. A single brief can span email, SMS, social, and web. Every channel shares one audience, one calendar, and one reporting layer, so the campaign stays coherent.

Does anything send automatically?

Only when you approve it. Every draft waits for your review, and the plan board shows exactly what's blocked on you.

Public Preview

Bring Thoughtfuly
to your team.

We're onboarding B2B marketing teams during Public Preview. Tell us a little about your team and we'll be in touch.

Prefer to talk first? Book a demo or get pricing from the top of any page.

Thoughtfuly web form

Placeholder, the Request early access form is generated in Thoughtfuly and embedded here via embed.js. Submissions post to the platform and write straight to your CRM.

First name
Last name
Work email
Company
Mobile phone number
Role (CMO, Marketing ops, Dynamics partner…)
Current marketing platform
Yes, send me marketing updates from Thoughtfuly by email.
Yes, send me marketing updates from Thoughtfuly by SMS.

Both are optional and independent of each other. You can unsubscribe from either at any time. See our Privacy Policy.

Request early access